Quality Standards for Online Dakwah Content (Thematic Study in the Book Ṣaḥīḥ Muslim)
Abstract
The quality of online da‘wah content is a critical determinant of its effectiveness in conveying religious messages in the digital era. Its impact is highly contingent upon the faithful application of ethical principles rooted in the teachings of Islam. This study aims to identify quality standards for online da‘wah content based on the teachings of Ṣaḥīḥ Muslim. The research adopts a qualitative literature review (library research) approach, employing both normative–theological and sociological methods, and applies a thematic analysis of relevant hadith narratives. The findings indicate that quality standards for online da‘wah content, as reflected in Ṣaḥīḥ Muslim, comprise core values such as honesty, politeness, gentleness, friendliness, humility, moderation, exemplary behavior, refraining from slander and conflict, and fostering an optimistic outlook. The hadiths in Ṣaḥīḥ Muslim underscore the vital significance of preserving the authenticity of the da‘wah message and upholding ethical standards in its delivery — a matter of utmost relevance when addressing the challenges posed by digital platforms. To ensure that online da‘wah has a constructive and meaningful impact in nurturing the faith and moral character of its audience, it must be grounded in these high moral and intellectual standards.
Downloads
References
Abdul Malik (Hamka). Tafsir Al-Azhar. Surabaya: Bina Ilmu, 1982.
Abdul Wahid Arsyad. "Study of the Superiority Aspects of the Ṣaḥīḥ Muslim Book Against Sahih Bukhari." FUTURA ISLAM Scientific Journal. Vol. 17, 2018. https://doi.org/doi:10.22373/jiif.v17i2.2454.
Abdullah bin Hamoud Al-Furaih. Daily Sunnah of the Prophet. Jakarta: Pustaka Al- Kautsar, 2016.
Abi Zakari Yahya bin Syaraf an-Nawawi. Ṣaḥīḥ Muslim Bi Syarh An-Nawawi . Beirut: Dar al-Fikr, 2000.
Al-Ghazali, Abu Hamid Muhammad bin Muhammad. Ihya’ ‘Ulum al-Din. Beirut: Dar al-Kutub al-‘Ilmiyyah, 2004.
Al-Nawawi, Yahya ibn Sharaf. Syarah Ṣaḥīḥ Muslim. Beirut: Dar al-Ma’rifah, 1996.
Al-Qurthubi, Abu Abdullah Muhammad bin Ahmad Al-Ansari. Al-Jami’ Li Ahkam al-Qur’an. Beirut: Dar al-Kutub al-Ilmiyyah, 2006.
Asep Muhiddin. Da'wah in the Perspective of the Qur'an. Bandung: Pustaka Setia, 2002.
Aziz, Abd, and Rachman Santoso. "Nahi Mungkar in Da'wah (Construction of Da'wah Hadith on the Development of Da'wah)," n.d.
Bahrisy, Ahmad. The Concept of Softness of Da'wah in the Qur'an. Sunan Ampel State Islamic University, 2018.
Dadi Nurhaedi. The Book of Ṣaḥīḥ Muslim in the Study of the Book of Hadith. Yogyakarta: Terrace, 2009.
Republic of Indonesia Department of Religion. Al-Qur'an and its translation. CV. Diponegoro, 2005.
“Islamic Encyclopedia.” Van Hoeve's New Ichtiar., 1993.
Hafizhah Najmatulhasna Sofyan, Hafilia Muzniyyah, and Ismail Mubarok. "The Role of Da'wah in the Digital Era. Exploring the Potential of Social Media in Spreading Islamic Values." Al-Tarbiyah: Journal of Islamic Education 2, no. 1 (November 28, 2023): 79–88. https://doi.org/10.59059/al-tarbiyah.v2i1.725.
Hasyimi, M. A,. Are you a Muslim? . Jakarta: Gema Insani Press, 1998.
Ibn Hajar al-Asqalani. Fath Al-Bari Fi Sharh Sahih al-Bukhari. Cairo: al-Maktabah al-Salafiyyah, 1960.
Irwan Fitri Aco. Principles of Da'wah and Communication in the Book of Sahih Al-Bukhari. Alauddin Makassar State Islamic University, 2017.
Jamiah, Ririn, Hemlan Elhany, Iain Metro Lampung Jl Ki Hajar Dewantara No, Kec Metro Tim, Kota Metro, Iain Syaikh Abdurrahman Sidik Bangka Belitung Jl Pahlawan, Mendo Barat, and Bangka Belitung Islands. "The Effectiveness of Social Media in Conveying Da'wah Messages to the Community of Mulyojati Village, West Metro District." Journal of Da'wah and Communication. Vol. 07, 2023. https://apjii.or.id/berita/d/apjii-di-.
Janata, Yuda Sastra, Fauzi Fauzi, and Ivan Sunata. "Tahfidz Teacher Da'wah Method in Building Morals of Santri at Tahfidz Al-Qur'an House Habibah Tapan." Journal of Da'wah 1, no. 1 (July 8, 2022): 42–53. https://doi.org/10.32939/jd.v1i1.1291.
Jum’ah Amin Abdul Aziz. Fiqh Da'wah, Study of Various Principles and Rules that Must Be Used as Reference in Islamic Da'wah. Trans. Abdus Salam Masykur., n.d.
Kurniawan, A. Da'wah Strategy in the Digital Era. Yogyakarta: Deepublish, 2015.
Maarif, Bambang S. Da'wah Communication: Paradigm for Action. Cet. I. Bandung: Symbiosa Rekatama Media, 2010.
McQuail, D. Media Performance: Mass Communication and the Public Interest. New Dehli: Sage Publications, 1992.
Moh Ali Aziz. Da'wah Science . Cet. 4th. Jakarta: Prenadamedia Group, 2015.
Muhammad Abdul ‘Aziz al-Khuli. Al-Adab an-Nabawi. Beirut: Dar al Fikr, n.d.
Muhammad Fuad Abdul Baqi. Shahih Muslim Volume 4. Cet 1. Jakarta: As-Sunnah Library Jakarta, 2010.
Munir and Divine Revelation. Da'wah Management. Jakarta: Kencana, 2006.
Nawir Yuslem. The Main Book of Hadith. Jakarta: Hijri Pustaka Utama, 2011.
Nurdin, M., Abdulhak, I., Alma, B., Syahidin, Suryana, T., Rahmat, M., et al. Islamic Morals and Cognition. Bandung: CV. Alphabet, 2001.
Potter, D. Handbook of Independent Journalism. . Jakarta: US Department of State International Information Program Bureau, 2006.
Putri, Dina Amanda Winata, and Asep Purwi Yudi Utomo. "The Meaning of Swear Words on Twitter Social Media (Pragmatic Study)." Journal of Educational Studies12 Vol. 2 (2021).
Qurthbubi. Tafsir Al-Qurtubi. Vol. Volume 11. Jakarta: Pustaka Azzam, 2008.
Rahmadani, Rahayu, and Anang Anas Azhar. "The Effectiveness of Social Media Da'wah in the Practice of Religion of Students at Batu Bara Tarbiyah College of Science, North Sumatra." Vol. 8, n.d. http://jurnal.uinsu.ac.id/index.php/komunika.
Ridwan, Ridwan, and Hijrayanti Sari. "Methods of Communication of the Prophet's Da'wah (Thematic Study in the Muslim Book of Ṣaḥīḥ)." Nukhbatul 'Ulum: Journal of Islamic Studies 7, no. 2 (10 December 2021): 259–78. https://doi.org/10.36701/nukhbah.v7i2.408.
Rina Rizki Dzakiyyatul Adha and Hendri Waluyo Lens. "Dissemination of Hadith on Social Media (Study of the Development of Sahih Bukhari Studies Via YouTube from 2011-2022)." Journal of Hadith Science. Vol. 1, 2023.
Sasono, A.dkk,. Islamic Solutions to Community Problems: Economics, Education and Da'wah. Jakarta : Fauzan, 1998.
Setyo Kurniawan. "The Urgency of Gentleness in the Prophet's Da'wah Method." Al Shriyyah Journal Vol. 8, no.01 (2022).
Ummah, N. H. "Utilization of Social Media in Increasing the Effectiveness of Da'wah in the Digital Era." Journal of Da'wah Management X (2022): 151–69. http://journal.uinjkt.ac.id/index.php/jmd.
Wahbah Zuhaili. Ushul Fiqh Al-Islami. Vol. Juz 1. Jakarta: Noura, 2013.
Wahidin Saputra. Introduction to the Science of Da'wah. Kharisma Putra Utama Offset, 2011.
Wahyuni, Rahmi, Dan Siti, and Rahma Harahap. "The Effectiveness of Social Media as a Da'wah Media in the Digital Era: Study Literature Review" 29 (2023): 162–72. https://doi.org/10.37064/nadwah.v29i2.18571.


Copyright (c) 2025 Putriany Putriany, Zulfahmi Alwi, Arifuddin Ahmad

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.